ESPOSIZIONE INTERNAZIONALE DI MACCHINE PER L’AGRICOLTURA E IL GIARDINAGGIO The EIMA Agricultural Machinery Exhibition is one of the most prestigious industry events in the world. The numbers of the exhibition, which involves the entire area of the fairgrounds and reached a record 327,000 visitors from 150 countries in the last edition, make it the reference event for agricultural entrepreneurs, business operators, agro-mechanical technicians, as well as representatives of institutions, industry researchers and information workers. There are 1,700 participating industries, including 600 foreign ones, with a total of more than 60 thousand models of machinery, equipment and components. But even before the numbers, which guarantee total product coverage and an extraordinary range, the strenght of the exhibition is the quality of the technologies. Manufacturers are present with new products, international previews and models displayed in the Technical Innovation Contest, which rewards the technological solutions capable of signiÀcantly improving the productivity and sustainability of agricultural work. Over the years, the exhibition has been able to strengthen its character as a specialized event, aimed at professional operators, with a strict product division, with a system of services to support business relations and with initiatives reserved for foreign economic operators in collaboration with ITA (Italian Trade Agency) of a large structure dedicated to business-to-business meetings. There are currently 14 merchandise sectors into which the exhibition is divided, dedicated to all the main product categories, from tractors to soil working, from crop protection to harvesting, forestry and livestock management. In addition, there are 5 thematic showcases: Component, Digital, Energy, Green and Idrotech. Outdoor demonstration trials, such as the one dedicated to machines for bioenergy supply chains at EIMA Energy, the one focused on equipment for gardening at Garden E-motion and the new EIMA REAL (Robotics and electronics for agriculture live) focused on robotics and digital systems, as well as attractive events such as the Tractor of the Year Ànalist tractor show, make EIMA 2024 an amazing event. The Bologna show, moreover, is characterized as a cultural and political event as well, with the Desk area’s service initiatives, the Campus section dedicated to universities, research and training, and a program of more than 150 meetings and conferences on technical and economic-political issues crucial for agriculture, the environment and social progress. PRESENTATION 12
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